The textile industry has a very negative impact on the environment. In pursuit of profits, manufacturers produce larger volumes at an ever faster pace. This leads to deterioration in textile quality and the generation of increased water and land waste. At Cyclic we measure our results in terms of the benefits we produce for the planet. We use textile waste and PET bottles, otherwise worthless materials, and turn them into 100% recycled and sustainable products. We choose to reuse cotton because it is the most used, least recycled fabric and a fiber that requires large amounts of water to grow.